Case studies
5 projects showing how I investigate problems, make decisions and support delivery. In each one, I explain my responsibilities, the team’s work and the results we observed.
Scaling widget creation with AI and making widgets easier to use
Product Manager & AI Product BuilderI designed and ran an AI-assisted process that enabled me to produce 38 widgets in 6 months. I also led improvements to configuration, navigation and insertion, and the unification of the catalogue.
- AI-assisted widget production
- Configuration and insertion within the editor
- 38 widgets released in 6 months
Defining Genially’s collaboration model and supporting its rollout
Product ManagerI helped define the workspace model and coordinated the first migrations, combining research, commercial priorities and continuity for users’ existing work.
- Workspaces, roles and permissions
- Phased migration between versions
- Participation in phases 1, 2A and 2B, and the start of phase 3
Bringing vehicle trade-ins into the ERP
Product ManagerI led the research, design and launch of a workflow connecting 6 departments. In the first month after launch, the proportion of trade-in opportunities that resulted in a sale was 62% higher than in the same month the previous year.
- A shared workflow across 6 departments
- Integration with the internal ERP
- A 62% relative increase in trade-in-to-sale conversion
Researching Inspiration and defining its evolution into Community
Product ManagerI led the research and advocated for a new proposition for Genially’s Inspiration section: a place to share creations and discover other users’ work. My team and I tested the proposition before its later implementation.
- Usage data from 151,000 users over 4 weeks
- 116 survey responses from Inspiration users
- A/B testing of the proposition and experience
Integrating enterprise account and licence management into an ERP
Product ManagerI led the research, design and launch of an ERP connecting enterprise accounts, sales and licence management at Genially. We introduced customer autonomy and operational controls, with a phased rollout across internal teams and enterprise customers.
- Connected account, sales and licence management
- Seat allocation managed by customers
- Audit trail and approval requests