We first had to define our user. Who is him / she?
- Who is him / she?
- What are his / her needs?
- What does he / she fear?
- What is his / her situation?
- How can we help him / her?
We are a non-profit UX research group.
Our goal is to help people with technology. When we started thinking
we had no idea how this would end. This is the proccess of how
the Food Bank app was born.
User Research | UX Design | Interaction design | Facilitator | Prototyping | User testing
June 2020 - August 2020We first had to define our user. Who is him / she?
We needed to focus on one of her needs
Our first thought was to help Eva getting free clothes for her and her daughters. We started developing the idea of creating a non-profitable app where big clothing shops would donate valuable tickets in exchange of clothes for people in need.
Testing the ideaWe luckily tested this idea soon with people with similar needs than Eva. The testing results told us a clear response: would get free food rather than clothing.
After listing to what our users say, we changed our focus and start working on the idea of helping Eva getting free food.
For that, first we found out how do people with no incomes get food. The Food Bank came to our mind.
How does the food bank work?
They get and distribute food between beneficient entities that asist
and take a direct care of people in a situation of need.
Everyone can make a donation to the Food Bank: money, food but also
places to distribute this food and local volunteers.
The Bank Food provides a determined amount of food per family, and the
content is mostly always the same.
With this information, we searched if people like Eva are in touch with technology. Polls say that it doesn’t matter how much money a family receives: there is at least one smartphone in the house and they are also connected to Internet and Social networks.
We can use a smartphone to continue developing our idea!
Designing the Food Bank’s app was now our idea. But we needed to get deeper into who else could be involved.
Spanish supermarkets throw away 385K kg of food per year. We needed to use this in benefit of Eva and families like hers. So, appart from the Bank Food donations, we would search for associated supermarkets that would register the food they want to donate every week.
The benefits
Access to non perishable food (yogurts, cheese, fresh, vegetables, fish and meat)
Eva would know what food she will receive each week, so she can manage and structure the meals of the week
To dignify how Eva gets food: she would do the qeue just as a regular shopper
We would reduce the amount of food wasted by supermarkets
Test fast, fail better
With this paradigm on our minds, we wanted to start designing as soon as possible to test the product on Eva’s profile.
The flow chartTools used
We first analized the information architecture of the app to start drawing the different screens:
Tools used
We wanted to validate as soon as possible our idea so we sketched the first designs, first on paper and then on Axure to prepare the prototype on Invision:
Tools used
We wanted to validate as soon as possible our idea so we sketched the first designs, first on paper and then on Axure to prepare the prototype on Invision:
We studied the identity of the Food Bank and transformed it in a simple visual interface.
Designing the Food Bank app was a great experience. Although the project is now paused, we are willing to talk with the Food Bank administrators and to make this product a reality for people like Eva.
As a non-profit UX research group, the aim was to help people with technology.
A SaaS project to open the registration process to any interest mantaining business requirements without the need of an invitation.
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